- Customer since
- Tools used
Cincopa video galleries
- Customer since
The latter is home to a series of 5-minute video exposés revolving around deceased family members or friends along with TLO Street Stories, 60-second interviews of people sharing why they’re one of The Lucky Ones.These videos are posted on The Lucky One’s social channels along with Mindful Minutes, which are themed compilations from interviews.These interviews are then hosted on the streaming platform. Viewers are also able to upload their own 30-90 second video stories, in which they share their continuing bonds with loved ones.
such as this one,
all hosted by Cincopa
The search for the perfect platform
Right from the beginning, The Lucky Ones was intended to be a video platform. All primary and ancillary activities geared towards promoting the site and its cause would have to heavily-incorporate and feature video; social posts, email campaigns, and various web pages.
Relying on free video streaming and hosting was not a viable possibility.
Recommended content, along with distracting, out-of-place ads, staples of said solutions, would prove unconducive to the site’s intended message and purpose.
Additionally, the need to monitor user-generated videos would require a more secure solution.
Videos would need to be uploaded to the site on a frequent basis. Once there, The Lucky Ones’ managing brass would need assurance for iteslf, and the videos’ subjects that no third party would gain physical access to them. The viewing experience would have to be elegantly delineated to online streaming.
A great cause deserves a great video platform
Finally, The Lucky Ones plans on utilizing Cincopa’s closed captions and chapters. Designed to enhance visitors’ user experience, these features will facilitate higher future engagement.